Refilling
Original bottles are refilled with different content and put on the market.
Proof of what is inside the bottle in alcoholic beverages.
An original bottle can be refilled; who the bottle belongs to and what is inside it are separate questions.
The current picture
Deeptrace in alcoholic beverages.
In alcoholic beverages, the best-known risk is an original bottle refilled with a different product. The bottle and label are genuine; only the content has changed. That is why verification has to look at both the source and the content.
Request a meetingData
The scale of the problem.
4.4%
Share of sales lost by the distilled spirits sector in the EU because of counterfeits
Source: EUIPO, The economic cost of IPR infringement in spirits and wine, 20162.3%
Share of sales lost to counterfeiting in the EU wine sector, according to the same study
Source: EUIPO, The economic cost of IPR infringement in spirits and wine, 2016€1.2 billion
Annual public revenue lost to counterfeit drinks in the EU, of which €739 million is excise duty
Source: EUIPO, The economic cost of IPR infringement in spirits and wine, 2016Risks
Risks in alcoholic beverages.
Content that does not match the label
The product in the bottle may not be the product named on the label.
Unrecorded products
Products from outside the distribution chain reach the shelves.
Approach
How Deeptrace approaches it.
Measure the content
Molevex compares the product in the bottle with a reference accepted as genuine.
Mark the source
Lumvex shows the product's source in the field through a signature worked into the cap or label.
Read contactless on the line
Magnetic marking is read through closed packaging on high-speed filling lines.
Regulation
Regulations relevant to the industry.
General Communiqué on the Product Tracking System for Tobacco Products, Makaron, Rolling Paper and Alcoholic Drinks
Published in the Official Gazette on 11 September 2020, the communiqué governs the application of a non-counterfeitable banderole to alcoholic drinks and of a code or coded label in lieu of a banderole to beer products, and their activation by transferring the information to the data centre. The system is aimed at tax security and requires production and import records to be kept in order.
General Communiqué on the Application of Special Consumption Tax List (III)
Requires producers of alcoholic drinks to report banderole information and stock information for banderoled or coded products in the annexes to the SCT return in each declaration period. These reports make it compulsory to keep production and stock movements on record.
This section is for information only; official sources prevail for current obligations.
FAQ
Questions about alcoholic beverages
Can checks be done without opening the bottle?
Source verification can be done through the cap or label; content measurement requires a sample.
At which points is measurement recommended?
Filling line exit, warehouse goods-in and investigation of suspicious products are the most common points.
Are results recorded?
Every reading and measurement is stored with the batch number.
Meeting request
The right method for your product comes from the product itself.
The first meeting reviews your product group, your production flow and the points where verification will take place, and recommends a marking or analysis method.
Request a meeting